Data Policy

Thank you for your interest in our online shop. The protection of your privacy is very important to us. In the following we will inform you in detail about how we handle your data.

Your personal data within the meaning of Art. 4 No. 1 GDPR (e.g. IP address, name, email address and telephone number, payment information) will only be processed by us in accordance with the provisions of German data protection law and taking into account the European General Data Protection Regulation (GDPR) . The following regulations inform you about the type, scope and purpose of the collection, processing and use of personal data.

Duration of data storage

The duration of the retention of the data transferred by you is based on the statutory retention requirements. In accordance with commercial and tax laws, invoices are required to be retained for a period of 10 years.

Contributions and comments as well as related data, such as IP addresses, are saved. The content remains on our website until it has been completely deleted or had to be deleted for legal reasons.

Whatsapp

We offer support on our website via the WhatsApp messenger service from WhatsApp, Inc., 1601 Willow Road, Menlo Park, California 94025 (USA).

WhatsApp receives personal data (especially communication metadata) that is also processed on servers in countries outside the EU (e.g. USA) in which an adequate level of data protection cannot be guaranteed. Whatsapp Inc. is, however, certified under the Privacy Shield Agreement between the USA and the EU and thus offers a guarantee to comply with European data protection law.

You can find out more about data protection at WhatsApp here: https://www.whatsapp.com/legal/#privacy-policy

Social media links

We have our own social media pages with the third-party providers that can be reached via links from this website. By using the links, you can access the respective websites of the third party providers (e.g. Facebook, Twitter, Instagram, YouTube) and share our content. There is no data transfer when you visit our website. As soon as you have accessed the third-party provider's site, you are in the area of ​​responsibility of the respective third-party provider, so that their data protection declaration and their declarations on the use of data apply. We have no influence on this, but we recommend that you log out of the respective third-party provider before using a corresponding link in order to avoid unnecessary data transfer, so that usage profiles cannot be created by the third-party provider just by using the link.

1. Access data and hosting

You can visit our website without providing any information about yourself. Each time a website is called up, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Art. 6 Para. 1 S. 1 lit.f GDPR, this serves to safeguard our predominantly legitimate interests in the correct presentation of our offer. All access data will be deleted no later than seven days after the end of your visit to the website.

Third party hosting services
As part of processing on our behalf, a third party provider provides us with the hosting and presentation of the website. All data that is collected when using this website or in the forms provided in the online shop as described below are processed on its servers. Processing on other servers only takes place within the framework explained here.

This service provider is based in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

2. Data collection and use for contract processing, establishing contact and opening a customer account

We collect personal data if you voluntarily provide it to us as part of your order or when you contact us (e.g. using the contact form or email). Mandatory fields are marked as such, because in these cases we need the data to process the contract or to process your contact and you cannot send the order or contact without them. Which data is collected can be seen from the respective input forms. We use the data you provide in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR to process contracts and your inquiries.
Insofar as you have given your consent to this in accordance with Article 6 Paragraph 1 Clause 1 lit. a GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account.
After the contract has been fully processed or your customer account has been deleted, your data will be restricted for further processing and deleted after the retention periods under tax and commercial law have expired, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this is permitted by law and about which we will inform you in this declaration. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or using a function provided in the customer account.

3. Data transfer

In order to fulfill the contract in accordance with Art. 6 Paragraph 1 Sentence 1 lit. b GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of the goods ordered. Depending on which payment service provider you select in the ordering process, we will pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to the payment service provider commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves if you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process. The data protection declaration of the respective payment service provider applies in this respect.

The same applies to the transfer of data to our manufacturers or wholesalers in those cases in which they take over the shipping for us (drop shipping).

4. Email newsletters

Email advertising with registration for the newsletter
When you register for our newsletter, we use the data required for this or separately provided by you in order to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 Para. 1 S. 1 lit.

Unsubscribing from the newsletter is possible at any time and can be done either by sending a message to the contact option described below or via a link provided in the newsletter. After unsubscribing, we will delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

E-mail advertising without registering for the newsletter and your right of objection
If we receive your e-mail address in connection with the sale of a product or service and you have not objected, we reserve the right to regularly offer you offers on products similar to those already purchased on the basis of Section 7 (3) UWG , from our range by email. This serves to safeguard our legitimate interests, which are predominant in the context of a weighing of interests, in addressing our customers with advertising.
You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided in the advertising e-mail without incurring any costs other than the transmission costs according to the basic tariffs.

5. Use of data for payment processing

Identity and credit checks when choosing Klarna payment services
If you choose Klarna's payment services, we ask for your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR that we may transmit the data necessary for processing the payment and an identity and credit check to Klarna. In Germany, the credit agencies named in Klarna's data protection declaration can be used for identity and credit checks.
Klarna uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the contact details below. As a result, we may no longer be able to offer you certain payment options. You can revoke your consent to this use of personal data at any time to Klarna.

Payment with Klarna

Our website enables payment via Klarna. The provider of the payment service is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden.

When paying with Klarna (Klarna checkout solution), Klarna collects various personal data from you. Details can be found in Klarna's data protection declaration at: https://www.klarna.com/de/datenschutz/.

Klarna uses cookies to optimize the Klarna checkout solution. This optimization represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR. Cookies are small text files that your web browser saves on your device. Klarna cookies remain on your device until you delete them. Details on the use of Klarna cookies can be found at: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

Your data is transmitted to Klarna on the basis of Art. 6 Paragraph 1 lit. a GDPR (consent) and Art. 6 Paragraph 1 lit. b GDPR (processing to fulfill a contract). You can revoke your already given consent at any time. Data processing operations in the past remain effective in the event of a revocation.

Payment with PayPal

When paying via PayPal, credit card via PayPal, direct debit via PayPal or "purchase on account" as well as payment in installments via PayPal, we give your payment data to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or "purchase on account" via PayPal as well as payment in installments via PayPal. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data are included in the calculation of the score values.

For more information on data protection, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Payment with Sofortüberweisung

Our website enables payment via "Sofortüberweisung." The payment service provider is Sofort GmbH, Theresienhöhe 12, 80339 Munich.

With the help of the “Sofortüberweisung” process, we receive a real-time payment confirmation from Sofort GmbH and can immediately begin to meet our obligations.

When paying by “Sofortüberweisung”, your PIN and TAN are sent to Sofort GmbH. The payment provider will then log into your online banking account, automatically check your account balance and make the transfer. An immediate confirmation of the transaction follows. Your sales, the credit line of your overdraft facility and the existence of other accounts and their stocks are also automatically checked after logging in.

In addition to PIN and TAN, the transmission to Sofort GmbH also includes payment data and personal data. Your personal data includes your first and last name, address, telephone number (s), email address, IP address and, if applicable, other data required for payment processing. This data transfer is necessary in order to establish your identity beyond doubt and to prevent attempted fraud.

The transfer of your data to Sofort GmbH takes place on the basis of Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. b GDPR (processing to fulfill a contract). You can revoke your already given consent at any time. Data processing operations in the past remain effective in the event of a revocation.

You can find details on payment with immediate transfer at: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/

Payment with credit card

When paying by credit card, you consent to the data you have entered being transferred to the credit company (Visa, Master Card, American Express). It should be noted that the respective credit company can obtain a credit report for you. We have no influence on that. The collection of the data is justified for the implementation of the contract from Art. 6 GDPR.

6. Cookies and web analysis

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Para. 1 S. 1 lit.f GDPR. Cookies are small text files that are automatically saved on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable us to recognize your browser on your next visit (persistent cookies). You can see the duration of the storage in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of every browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:

Internet Explorer ™
Safari ™
Chrome ™
Firefox ™
Opera ™
If you do not accept cookies, the functionality of our website may be restricted.

Insofar as you have given your consent to this in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, this website also uses the so-called DoubleClick cookie for advertising purposes within the scope of Google Analytics (see below), which recognizes your browser when visiting other websites. The information generated automatically by the cookie about your visit to this website is usually transferred to a Google server in the USA and stored there. The IP address is shortened by activating IP anonymization on this website before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Google will use this information to compile reports on website activity and to provide other services related to website activity. Google may also transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google. After the purpose and the end of the use of Google DoubleClick by us, the data collected in this context will be deleted.

Google Double Click is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de).
As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with future effect by deactivating the DoubleClick cookie via this link. In addition, you can obtain information about the setting of cookies from the Digital Advertising Alliance and make settings for this. Finally, you can set your browser so that you are informed about the setting of cookies and individually decide whether to accept them or to exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted.

Use of Google (Universal) Analytics for web analysis
Insofar as you have given your consent to this in accordance with Article 6 Paragraph 1 Clause 1 lit. a GDPR, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analysis service is provided by Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Google (Universal) Analytics uses methods that enable your use of the website to be analyzed, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and saved there. By activating the IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. The anonymized IP address transmitted by your browser as part of Google Analytics is generally not merged with other Google data. After the purpose and the end of the use of Google Analytics by us, the data collected in this context will be deleted.

As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. This prevents the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.

As an alternative to the browser plug-in, you can <a href=""javascript:gaOptout()""> click this link </a> to prevent future data collection by Google Analytics on this website. An opt-out cookie will be stored on your device. If you delete your cookies, you will be asked again for your consent.

7. Online Marketing

Google Ads Remarketing
We use Google Ads to advertise this website in Google search results and on third-party websites. For this purpose, the so-called remarketing cookie from Google is set when you visit our website, which automatically enables interest-based advertising by means of a pseudonymous CookieID and based on the pages you have visited. This serves to safeguard our predominantly legitimate interests in the optimal marketing of our website in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR. After the purpose and end of the use of Google Ads Remarketing by us, the data collected in this context will be deleted.

Any further data processing will only take place if you have agreed to Google that your web and app browser history will be linked by Google to your Google account and that information from your Google account will be used to personalize advertisements that you will find on the web see. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data in order to form target groups.

Google Ads is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de).
As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can deactivate the remarketing cookie via this link. In addition, you can obtain information about the setting of cookies from the Digital Advertising Alliance and make settings for this.

Zendesk live chat tool
If you use the live chat tool to contact us, the data you voluntarily enter there (name, email address, message) will be used in accordance with Art. 6 Para. 1 S. 1 lit.b GDPR for the purpose of answering the request Processed by us as part of contract processing. In addition, the use of this tool serves to safeguard our predominantly legitimate interests in effective and improved customer communication in accordance with Art. 6 Para. 1 S. 1 lit.f GDPR. The data will then be deleted.
As part of processing on our behalf, the third-party provider Zendesk, Inc. provides us with the services to provide the live chat tool. All data that is collected when using the chat tool is processed on its servers.
Zendesk, Inc. is based in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

Google Maps
This website uses Google Maps for the visual representation of geographic information. Google Maps is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de). This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer and easy access to our locations in accordance with Art. 6 Para. 1 S. 1 lit. f) GDPR.
When using Google Maps, Google transmits or processes data about the use of the Maps functions by website visitors, which may include in particular the IP address and location data. We have no influence on this data processing.
As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
In order to deactivate the Google Maps service and thereby prevent data transmission to Google, you must deactivate the Java Script function in your browser. In this case, Google Maps cannot be used or only to a limited extent.
You can find more information about data processing by Google in Google's data protection information. The terms of use for Google Maps contain detailed information on the map service.
The data processing takes place on the basis of an agreement between jointly responsible persons according to Art. 26 GDPR, which you can view here.

Bing Maps
This website uses Bing Maps to visually display geographic information and to provide a route planner. Bing Maps is operated by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA (hereinafter: Microsoft). This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer and easy access to our locations in accordance with Art. 6 Para. 1 lit. f) GDPR.
When using Bing Maps, Microsoft transmits or processes data about the use of the maps functions by website visitors, which may include the IP address in particular. The website operator has no influence on this data processing.
Microsoft is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
In order to deactivate the Bing Maps service and thus prevent data transmission to Microsoft, you must deactivate the JavaScript function in your browser. In this case, Bing Maps cannot be used or only to a limited extent.
You can find more information about data processing by Microsoft here. The Bing Maps Terms of Use contain detailed information on the map service.

Google reCAPTCHA
For the purpose of protecting against misuse of our web forms and against spam, we use the Google reCAPTCHA service as part of some of the forms on this website. Google reCAPTCHA is an offer from Google Ireland Limited, a company incorporated and operated under Irish law with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). By checking manual entries, this service prevents automated software (so-called bots) from carrying out abusive activities on the website. According to Art. 6 Para. 1 S. 1 lit.f DSGVO, this serves to safeguard our legitimate interests, which are predominant in the context of a weighing of interests, in protecting our website from misuse and in ensuring that our online presence is displayed correctly.

Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, within the scope of the verification, methods that enable an analysis of the use of the website by you, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transferred to a Google server in the USA and stored there. In addition, other cookies stored in your browser by Google services are evaluated by Google reCAPTCHA.
Reading out or saving of personal data from the input fields of the respective form does not take place.

As far as information is transmitted to and stored by Google on servers in the USA, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent Google from collecting the data generated by the JavaScript or the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by executing it in your browser settings prevent JavaScript or the setting of cookies. Please note that this may restrict the functionality of our website for your use.

You can find more information on Google's data protection policy here.

8. Social media

Our online presence on Facebook, Instagram

Our presence on social networks and platforms serves for better, active communication with our customers and interested parties. There we provide information about our products and current special promotions.
When you visit our online presence on social media, your data can be automatically collected and saved for market research and advertising purposes. Using pseudonyms, so-called usage profiles are created from this data. These can be used, for example, to place advertisements inside and outside the platforms that presumably correspond to your interests. For this purpose, cookies are usually used on your device. The visitor behavior and the interests of the user are stored in these cookies. According to Art. 6 Para. 1 lit.f. If you are asked for consent (consent) to data processing by the respective social media platform operator, e.g. with the help of a checkbox, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR.
If the aforementioned social media platforms are headquartered in the USA, the following applies: For the USA, the European Commission has issued an adequacy decision. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
The detailed information on the processing and use of the data by the providers on their pages as well as a contact option and your related rights and setting options to protect your privacy, in particular options for objection (opt-out), can be found in the data protection information of the providers linked below. If you still need help in this regard, you can contact us.

Facebook: https://www.facebook.com/about/privacy/
The data processing takes place on the basis of an agreement between jointly responsible persons according to Art. 26 GDPR, which you can view here.
You can find further information on data processing when visiting a Facebook fan page (information on Insights data) here.

Instagram: https://help.instagram.com/519522125107875

Opposition option (opt-out):

Facebook: https://www.facebook.com/settings?tab=ads

Instagram: https://help.instagram.com/519522125107875

9. Sending rating reminders by email

If you have given us your express consent to this during or after your order in accordance with Art. 6 Para. 1 S. 1 lit. Rating System. This consent can be revoked at any time by sending a message to the contact option described below.

10. Contact options and your rights

As a data subject, you have the following rights:

According to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
In accordance with Art. 16 GDPR, you have the right to immediately request the correction of incorrect or incomplete personal data stored by us;
In accordance with Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing
to exercise the right to freedom of expression and information;
to fulfill a legal obligation;
for reasons of public interest or
is necessary for the establishment, exercise or defense of legal claims;
according to Art. 18 GDPR the right to request the restriction of the processing of your personal data, insofar as
you dispute the correctness of the data;
the processing is unlawful, but you refuse to delete it;
we no longer need the data, but you need them to assert, exercise or defend legal claims or
You have lodged an objection to the processing in accordance with Art. 21 GDPR;
In accordance with Art. 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another person responsible;
In accordance with Art. 77 GDPR, you have the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.
If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data as well as revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our imprint.

Right to object
If we process personal data as explained above in order to safeguard our legitimate interests, which are predominant in the context of a weighing of interests, you can object to this processing with effect for the future. If the processing is carried out for the purposes of direct marketing, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have a right of objection if there are reasons that arise from your particular situation.

After exercising your right of objection, we will no longer process your personal data for these purposes, unless we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing requires the assertion, exercise or defense of Serves legal claims

This does not apply if the processing is carried out for direct marketing purposes. Then we will no longer process your personal data for this purpose.